microsoft flight simulator x stranger things

For the final season of Stranger Things, we partnered with XBOX and Microsoft Flight Simulator for the ambitious idea of building the first ever 1:1 digital replica of Hawkins and the Upside Down that fans could explore as an open world game. Together we obsessed over every detail with Duffer blessed creative license to immerse fans inside the nostalgia of their favorite town and help save Hawkins by piloting missions guided by Murray Bauman himself.

To launch, we disguised the missions under the front of Hawkins Heli-Tours, a tourism agency with a hidden mission recruitment system fans loved. We even built Heli-Tours as a real life for fans to visit, interact with, and hop inside a hydraulic heli-simulator.

Role: Creative Director / Concept / Art Director / Writer

Collaborators: Boo Agency

Director: The Lynch Brothers